AFS-USA staff and volunteers utilize Canva, an easy-to-learn online creative design platform, for many different marketing and social media uses. We encourage new volunteers who will be responsible for marketing, communications, and/or social media tasks to use Canva for content creation. Volunteers and staff utilizing the same creative platform will allow us to create consistent materials and utilize our brand templates as a community, so that we may better promote AFS-USA and foster an engaging visual presence both on the web and in person.
Canva provides design templates and canvases for many projects, from simple tasks such as creating a photo collage or social media graphic, to more complex projects such as presentations, videos, and brochures. To access training materials on how to use Canva specifically for AFS-USA, visit our Canva Training Materials.
Canva also allows the ability to create “Brand Templates,” which the marketing team has utilized to create a variety of templates for promotion and engagement. These templates are available for staff and volunteers to customize for multiple uses and platforms, such as volunteer and host family recruitment, social media engagement, and more. You can find these templates in our Canva Templates article.
Need help creating marketing materials? Let our team do it for you! Submit a marketing request using the form here.